Running an eCommerce photo or video production studio is both art and logistics. Every day, hundreds of SKUs arrive, get shot, tagged, uploaded, and moved again – all under tight timelines and even tighter client expectations. In that fast-moving world, keeping control over what’s been received, what’s been shot, and what’s gone back can feel like chaos on repeat.
That’s exactly why we built Crest – a smart studio management platform designed to bring order, transparency, and scale to eCommerce content operations.
Crest was born out of real studio floors, not meeting rooms. It understands the urgency, the multi-client juggle, and the constant demand for visibility.
Traditional project tools simply don’t fit – they weren’t made for barcode-based tracking, product metadata uploads, or the daily rhythm of inbound and outbound movement that drives a modern eCommerce studio.
Crest is.
It brings everything together – from SKU tracking and product data to secure photo storage and client coordination – into one unified system.
Every product has a story, and Crest keeps that story intact from start to finish.
Inbound products are scanned and logged using a barcode-based Android app. The system then tracks each item through photoshoot, editing, and outbound dispatch. Nothing gets misplaced, nothing goes undocumented.
Metadata such as product names, descriptions, prices, and attributes can be uploaded via CSV or pulled automatically through integration with client systems. Each product’s photos – both RAW and edited – are stored securely in the cloud and automatically linked with its metadata.
The result is simple but powerful: every SKU is always where it should be, and every file is exactly where you expect it to be.
Crest isn’t just for internal use – it’s built to keep clients in the loop too.
With multi-client access, studios can manage completely separate workflows for different clients while maintaining data segregation and access controls.
Daily reports – covering inbound, shoot, and outbound progress – are sent automatically to internal and client teams. Real-time dashboards offer export-ready insights into shoot status, pending items, and throughput performance.
What used to take hours of manual updates now happens seamlessly.
Studios grow fast, and spreadsheets don’t. Crest is designed to scale with you – whether you’re handling 100 products a day or 10,000. It gives studio managers complete visibility across multiple clients, categories, and workstreams, without adding complexity.
And because it’s a platform, not a one-size-fits-all product, we customise it for every deployment – integrating with your client systems, adjusting reporting formats, and even matching your internal naming conventions.
Crest was built with deep insights from people who’ve lived through studio chaos. We’ve been on floors where products pile up faster than they can be logged, where last-minute client calls ask for “just one more shot,” and where file naming rules become survival skills.
That’s why every feature in Crest exists to simplify, not slow down.
Barcode-based movement tracking replaces manual logs. Metadata uploads replace redundant data entry. Cloud repositories replace lost drives. Daily report automation replaces late-night updates.
The result is a studio that feels in control – predictable, fast, and calm.
With CREST, studios become faster to scale, simpler to manage, and easier to trust.
No more chasing files. No more missed SKUs. No more shoot-day anxiety. Just a clear, connected system that lets creative teams focus on what they do best – producing great content.